Most common
Ad Platforms: Adverts, Ad-words and Ad-sense
Ad Platforms: Adverts, Ad-words and Ad-sense
Learning Objectives:
1.
Understanding what Adverts,
AdWords, AdSense are used for
2.
Understanding their basic
functions
Description:
Different
social media provide different types of advertising platforms. Most famous of
these are Adverts, AdWords and AdSense.
Adverts is an
advertising platform on Facebook it allows you to promote posts and pages &
also to create different types of ads. These ads show up on the newsfeed on
Facebook depending on the target audience.
AdWords is an
advertising platform of Google. These ads are targeted based on keywords and
are displayed when people make searches on Google.