What is Instagram and Why to Use it
Learning Objectives:
1. Understanding the
basics of Instagram
2. Understanding
why Instagram is important
Description:
Instagram is a social media app that
allows people to share their photos online. The social network is made for
mobile phones. It has features such as profiles, followers, personal chat,
mentions, hashtags and a news feed. Instagram has become so relevant for
digital marketers due to its massive use by people and its format of sharing
photos only (which allows better communication). It is a place where the brand
could express its personality. It also has celebrities that have massive
following; marketers can use these celebrities (influencers) to promote their
brand.
Further Reading:
-----------------------------------------------------------------------------
Creating Account on
Instagram
- Type Instagram.com into the address bar of the browser
- Click Go
- Go under the “Create an Account” heading
- Type in your personal details; Name, mobile/email, Name, Username, Password and Press Create Account
- Get Account verified through Gmail or contact info
- Account successfully created.